Leading provider of Prestige Beauty Market Data in Asia
Founded in France in 2003 by a senior executive of the prestige cosmetics industry with an in-depth knowledge of Asia, Beauté Research quickly gained the support of all leading international beauty brands to become the only supplier of prestige market data in all major Asian markets.
Beauté Research offers its services in Japan, China, Hong Kong, Taiwan, Korea, Thailand and Singapore.
The power of the Beauté Research offer resides in its in-depth Product Segmentation (122 sub-segments in Skincare, 64 in Makeup and 11 in Fragrances) which was designed together with Asian brands to address the unique features of the Asian markets. It allows consistent “apple for apple” brand performance analyses.
The key Skincare and Face Makeup categories warrant a dual (“matrix”) segmentation which enables an analysis of market performance by product type as well as by benefit: Moisturising, Anti-Aging, Whitening and Oil Control.
Further information can be obtained by emailing us.